Our Purpose & People
About the Mission
Elevating Awareness. Empowering Lives. Uniting us all.
The Proof
The Power of a Symbol: How Icons Ignite Awareness, Action & Hope
The right symbol changes everything. History proves it.
Breast Cancer Awareness
The Powerful Pink Ribbon
What began at one woman’s kitchen table has grown to a global movement with major brands behind it. The entire month of October is dedicated to Breast Cancer Awareness. Survival rates have climbed to 90%+, and the NIH invests $700 Million annually in research funding.
Polio Awareness
The March of Dimes: Hope & Awareness
Awareness born from Courage. Hope Fueled by Millions. In 1938, inspired by President Franklin D. Roosevelt’s battle with polio, the March of Dimes began with a single dime — then millions came, helping fund the vaccine that nearly eradicated polio, reducing cases from 58,000 to a small handful today.
AIDS Awareness
The Red Ribbon: Global Symbol of Action
In 1987, one man’s tribute sparked the AIDS Memorial Quilt with 500,000 visitors. By 1991, the Red Ribbon became the global symbol of awareness, inspiring funding that skyrocketed to $3 Billion annually — and today 81% of patients in treatment live with undetectable virus levels.
A Personal Mission
The Red Tulip: The Movement Parkinson’s Has Been Waiting For!
The Red Tulip was born in 2005. But the MOVEMENT BEGINS NOW!
Anita’s Story — For Us, It’s a Personal Mission
Meet Anita Dust
A fighter who is turning her diagnosis into a Revolution to use the Power of the Red Tulip to ignite awareness, drive early detection and rally the fight for research and a cure!
Anita Dust, and her husband Larry, are owners of the largest Population Health Administrator and Independently owned TPA in the U.S.
This company’s mission is focused on improving the overall health and well-being of the population they serve.
Anita is proud to lead this charge of the Red Tulip for Awareness to inspire action and achieve extraordinary impact.
Anita’s Story — A Personal Mission for the Red Tulip Movement
Anita Dust and her husband Larry are owners of the largest Population Health Administrator and Independently owned TPA in the U.S.
Together, their mission is focused on improving the overall health and well-being of the people they serve — and this movement is the natural extension of that calling.
The Story Behind the Symbol
Why the Red Tulip?
Use it. Share it. Wear it. Spread it.
Because when Awareness Rises — Lives Change!
Dutch Horticulturist J.W.S. Van der Wereld created a red and white tulip to honor Dr. James Parkinson — the physician who first described the condition in 1817. The tulip was born from an act of deep respect and recognition, rooting the symbol in history and humanity from its very beginning.
The 9th World Parkinson’s Disease Day Conference officially adopted the Red Tulip as the worldwide symbol to raise awareness and show support for those living with Parkinson’s. What was once a private gesture became a public declaration of solidarity across borders and languages.
One of Spring’s first blooms, the tulip pushes through frozen ground every year — representing Renewal, Hope, and quiet yet powerful strength. Just like the Parkinson’s Community. The Red Tulip isn’t just a symbol of the disease. It’s a symbol of the people fighting it.
Ready to wear the symbol and spread Parkinson’s awareness?
Shop Red Tulip →